Launch Youniversity was born on the Atlanta Beltline on May 21, 2015. I remember because it was my birthday and I was spending the morning with Jeff and Shane to talk about our goals and development plans.
In these conversations, we often talked about opportunities to invest in others. As we walked off our breakfast, I suggested we find a way to make a difference in a way that would scale. We sensed that some might find this valuable, but we really had no idea how to go about it. So, we decided to take an innovation process that Shane and I had used at Chick-fil-A and apply it to this opportunity. Here’s how it played out… [Read more…] about The Launch Sequence: How We Used It To Start Our Business