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Turning Good Intentions into Reality in Your Career, Business and Life

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Launching Ideas

How to Understand What Your Customer Needs

March 14, 2018 by Shane Benson Leave a Comment

How to Understand What Your Customer Needs

Have you ever had that feeling, as a customer, that the establishment, business, person or product just didn’t understand you?

For whatever reason they simply forgot to ask your opinion and if they had, you’re confident you would have had a much better experience. Most of the time, these problems can be obvious, but without asking the right questions we will never truly understand what our customer needs. [Read more…] about How to Understand What Your Customer Needs

Filed Under: Entrepreneurship, Intrapreneurship, Launching Ideas Tagged With: customer needs, launch loop, understand

Getting Unstuck: How to Create Momentum When You Stall

February 28, 2018 by David Farmer Leave a Comment

How to Get Unstuck Launch Youniversity

Getting stuck is no fun, but it happens to all of us from time to time.  Don’t beat yourself up for getting stuck.  Instead, channel that energy into getting rolling again. [Read more…] about Getting Unstuck: How to Create Momentum When You Stall

Filed Under: Entrepreneurship, Intrapreneurship, Launching Ideas Tagged With: clutter, creative rut, distractions, stuck, writers block

How to Ask for the Right Kind of Feedback

February 9, 2018 by Shane Benson Leave a Comment

How to Ask for the Right Kind of Feedback

I often get asked the question how do you ask for the right kind of feedback? Most likely you have heard the phrase, feedback is your friend.

I would agree, feedback is the one of the best ways to improve. However, the right kind of feedback can be a game changer. [Read more…] about How to Ask for the Right Kind of Feedback

Filed Under: Entrepreneurship, Intrapreneurship, Launching Ideas, Marketing Your Idea Tagged With: asking, bringing idea to market, feedback, help, research, validate, will my product be successful, will my product work

What an Air Mattress on the Floor Can Teach You About Business Ideas

December 12, 2017 by Jeff Henderson

Imagine you are an investor and someone describes this as an investment opportunity:

“My idea is for people to open up their homes to complete strangers and charge them for staying there. Additionally, we want people to pay to stay in the homes of complete strangers.  They’ll sleep on air mattresses.  Will you invest in this idea, please?” [Read more…] about What an Air Mattress on the Floor Can Teach You About Business Ideas

Filed Under: Entrepreneurship, Launching Ideas

3 Reasons You Should Give Away Your Product For Free (Really)

October 25, 2017 by Kevin Jennings

3-reasons-you-should-give-away-your-product-for-free-really

I’m going to let you in on a secret: I didn’t know anything about starting a business when I started one. I just decided that it was something that I wanted to do, so I did it.

That didn’t mean it was good for people. That didn’t mean people wanted it. That didn’t mean anybody would buy it. It just meant that I was going to tell people that I did it.

As I look back on the experience of starting a business, there’s something I would advise anybody to do before launching. [Read more…] about 3 Reasons You Should Give Away Your Product For Free (Really)

Filed Under: Entrepreneurship, Launching Ideas

The Launch Sequence: How We Used It To Start Our Business

August 16, 2017 by David Farmer Leave a Comment

the-launch-sequence-how-we-used-it-to-start-our-business

Launch Youniversity was born on the Atlanta Beltline on May 21, 2015.  I remember because it was my birthday and I was spending the morning with Jeff and Shane to talk about our goals and development plans.

In these conversations, we often talked about opportunities to invest in others.  As we walked off our breakfast, I suggested we find a way to make a difference in a way that would scale.  We sensed that some might find this valuable, but we really had no idea how to go about it.  So, we decided to take an innovation process that Shane and I had used at Chick-fil-A and apply it to this opportunity.  Here’s how it played out… [Read more…] about The Launch Sequence: How We Used It To Start Our Business

Filed Under: Entrepreneurship, Intrapreneurship, Launching Ideas

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We condensed decades of business experience into the bite sized blog articles to help you keep moving forward. Here's some topics we're passionate about:

  • Launching Ideas
  • Being a Leader
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