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personal brand

The Importance of Public Relations

May 17, 2019 by Launch Youniversity Leave a Comment

You have a business and you’re likely wondering if you need to hire a public relations team to help you manage your social media accounts and public persona. The quick answer is probably not right now. And here’s why:

The very basic definition of public relations is to positively promote products, services, or an organization, and persuade the audience to buy into your brand. [Read more…] about The Importance of Public Relations

Filed Under: Entrepreneurship, Marketing Your Idea Tagged With: brand, branding, personal brand, promotion, public relations

4 Ways to Prove You’re Ready for Advancement

February 5, 2019 by Launch Youniversity Leave a Comment

Ah, the fresh start of a new year. Whether or not you believe in resolutions, it’s hard not to dream and plan for all the things you want to accomplish over the next 12 months. According to Inc., in 2019, 16% of people want to find a new job this year, 32% of people want to earn more money, and 26% of people want to grow their skill set.

What does this mean for you? [Read more…] about 4 Ways to Prove You’re Ready for Advancement

Filed Under: Intrapreneurship, Learning Tagged With: advancement, killing it, personal brand, promotion, skill sets, value

5 Ways to Elevate Your Personal Brand Today

October 23, 2018 by Launch Youniversity Leave a Comment

If you’ve listened to our podcast before or taken our free personal brand assessment, you know whether you want one or not,  you have a personal brand. You might not be making money off of it, like famous personalities. You may not even know what it is. But you have one. [Read more…] about 5 Ways to Elevate Your Personal Brand Today

Filed Under: Learning Tagged With: brand, elevator pitch, learner, learning, personal brand

Two Things That Define Your Personal Brand

October 19, 2018 by Launch Youniversity Leave a Comment

You have a personal brand. We’ve talked about it a lot at Launch Youniversity because we believe it’s that important. People won’t buy into your idea or business if they don’t buy into you. So instead of pretending your personal brand or reputation doesn’t matter, do the work to figure out what it is. When you know your personal brand, you can control and improve it. Then, you can leverage it to get your ideas off the ground. [Read more…] about Two Things That Define Your Personal Brand

Filed Under: Learning Tagged With: learner, personal brand, personality, reputation

2 Simple Ways to Make the Most of Your Meetings

April 11, 2018 by Jeff Henderson Leave a Comment

Make the most of your meetings

While many of us dread meetings, the truth is that they can provide a simple and powerful way for you to improve your personal brand. [Read more…] about 2 Simple Ways to Make the Most of Your Meetings

Filed Under: Being a Leader Tagged With: meetings, personal brand

067: Your Personal Brand: What Is It and How to Elevate It

March 8, 2018 by Launch Youniversity Leave a Comment

Personal Brand What Is It How to Elevate it on The Launch Youniversity Podcast
Personal Brand What Is It How to Elevate it on The Launch Youniversity Podcast
The Launch Youniversity Podcast
067: Your Personal Brand: What Is It and How to Elevate It
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You can also listen to the Launch Youniversity Podcast on Google Play, Stitcher and TuneIn.

Summary:

Personal brand, leadership climate, reputation… whichever term you like to use, they mean this: People have a perception about who you are and what you do. It might be a great one or a poor one. But it exists. And since it exists—and is incredibly important when launching a new business, idea or project—it’s a good idea for you to know what yours is and how to take it to the next level.

On today’s episode, David, Jeff and Kevin talk about the idea of a personal brand, why it’s important and practical steps you can take to continue to improve yours. We hope this episode helps you the next time you pitch, present and launch. When you’re done, download our free Personal Brand Assessment. You’ll get immediate access when you join the Elevator Pitch waitlist.

Welcome to Episode 67 of The Launch Youniversity Podcast.

Links + Resources:

The Personal Brand Assessment

Pat Lencioni

Death by Meeting by Pat Lencioni

The Advantage by Pat Lencioni

The 5 Dysfunctions of a Team by Pat Lencioni

Three Takeaways:

1. Your personal brand is both your stamp and shadow. It’s not just how you present yourself and what you try to be (your stamp). But it’s also what people say and think about you when you leave (your shadow). Your personal brand is a combination of both. Tap into your emotional intelligence and think “what’s it like to be on the other side of me?” You may realize that you dress well and present well and are kind… but you’re always 15 minutes late, and people probably get tired of always waiting for you. You know your stamp, find your shadow.

2. It doesn’t cost money to improve your brand. When we hear personal brands, our minds immediately go to big name influencers who have the resources for an expensive website, speaking coach and wardrobe. That’s not what you need to have a good personal brand. Show up to meetings early, commit to keeping a positive attitude in conflict, remember and acknowledge your team’s birthdays and milestones, try to listen to others more. Those small, free steps will take you far.

3. Be who you are, all the time. What we mean is, don’t be a certain way in front of certain people, and a different way in front of others. We’ve all known the boss who is delightful in meetings with key people in the company, but brings a chilly and hostile environment to their direct reports. Decide who you want to be, and be that person to everyone.

Tagged With: assessment, download, free, personal brand, pitching, presenting, reputation

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